Allow The Xiled Gaming Company to help develop your existing corporate identity, breathe new life and excitement into your brand and deliver a totally new target audience directly to your door.
Focus on Cyber sports sponsorship marketing as growth strategy for your company and as promotional tool of brand equity.
Strengthen the prestige of your brand through a Xiled Gaming Company Team sponsorship. Bringing cyber sport and business together, giving commercial interests the opportunity to network and influence, adding value to the basic sponsorship contract.
What better way to motivate consumers to consider your products. All the fun, drama and atmosphere of the games, the pre match nerves, the post match presentations, the thrills and spills; and yet the comfort and ambiance associated with trading with a leading edge company such as you.
Motivate new clients and attract potential customers with a cyber sports sponsorship package at Xiled Gaming Company.
This year, when you reach out, you could touch the life of a Cyber Athlete!
This year(2006), over 6000 gamers and tens of thousands of spectators from across the world will be in New York, NY, Dallas, TX, Atlanta, GA, Los Angeles, CA, Philadelphia, PA, Chicago, IL, Las Vegas, NV to participate in the Major League Gaming Season.
Major League Gaming (MLG) is the largest organized league and international sanctioning body for the world's fastest growing competitive sport: professional video gaming. Recognized as the global governing authority for millions of competitive gamers worldwide, MLG’s ongoing professional video gaming tournaments have attracted competitors from over 28 countries. Currently expanding worldwide through its international sanctioning body, millions of Major League Gaming fans communicate hourly and participate daily through mlgpro.com, the world’s largest competitive video gaming destination. MLG operates its online, television production, game development and product licensing operations through MLG Properties and through MLG Management develops the careers of a roster of the world’s most accomplished pro gamers. Headquartered in New York City, Major League Gaming is privately held.
The tournament, while hosting these young cyber athletes aged 8 – 40 and their parents and friends, will bring over 3000 individuals to each competition and to the host city. It is critical for us, as a society, to guide and lead our youth. Organized cyber sports provide tremendous opportunities for children and young adults to grow in a healthy and safe environment. They learn the value of winning (and losing) in a physically and mentally challenging atmosphere.
The fact that the MLG is the most prestigious Cyber Gaming league in the world is reason enough for your company or corporation to sponsor the Xiled Gaming Company Pro Team. However, there are several other factors that will be of interest to your business.
Most Popular Sport?
To begin with, let us give you some facts on the popularity of Gaming in the US, and in the world. In the US, .1/4 million play online games, 65 thousand of who are over the age of 18.
We all know that college football is popular, but few know that online gaming communities out number varsity football teams, and that the gaming industry is a multi-billion dollar industry.
There is little doubt about the popularity of online gaming internationally, but we neglect to realize this cyber sport's popularity with adults. Worldwide, there are more than 3 million adult players. Players who would also like to increase the availability and visibility of online gaming, and often look to the American gamers for inspiration and leadership.
Maria Arvesui from Havana, Cuba wrote the Xiled Gaming Company to say,
"My biggest passion is your online gaming community...I wish to send my sincere CONGRATULATIONS for your excellent work in favor of the development of gaming in your country and the world."
Corporation Involvement...
Obviously there is plenty of interest in online gaming, so why, we must ask ourselves, has there been so little corporation involvement? Historically, skeptics have doubted the potential for online gaming to succeed on a commercial scale. However, if the success of the MLG hasn't been enough to prove them wrong, than the obvious success of the ES World Cup has left no doubt upon the minds of marketing executives everywhere that there is a market, US and International, out there just waiting to be reached. Several huge corporations such as Coke, Master Card, Hewlett Packard and McDonalds have already realized the potential of online gaming and have sponsored the ES World Cup. Others have quickly followed, including Direct TV, Cox Communications, Comcast Corporation, and Microsoft all of whom have invested millions in a professional online gaming league expected to open in July of 2006.
A Fresh Market…
Online Gaming is a fresh market, full of cyber athletes, mothers, fathers, aspiring young players and a public that loves to see their country excel at a sport, any sport. By sponsoring the Xiled Gaming Company’s Professional Cyber team, your business or corporation will be able to reach a new audience with your message, service or product in a relatively inexpensive and extremely effective manner. By our estimates, an advertiser or sponsor could reach approximately 100,000 players and parents in the United States alone per season. If this sounds good to you, read on to find out what kind of sponsorship and advertising opportunities we offer and contact the Xiled Gaming Company with your proposal.
Sponsorship Opportunities…
Sponsorship funds can be used by the Xiled Gaming Company either as "Restricted Use Funds" or as "Unrestricted Use Funds" depending on the desire of the sponsor.
Restricted Use Funds are designated to be used for specific expenditures such as:
·Hotel accommodations
·Airfare
·Company Name on uniforms, warm-ups, shirts, bags, etc.
·Banner and logo on the official website including a link to the partners website
·Advertisement in the group’s newsletter
·All communications and literature would feature your Company Name
An "In Kind" sponsor who is a provider of any of these items (i.e. an airline, hotel chain or uniform maker) instead of cash, would, by definition, require restricted use.
Other Restricted Use Funds include specific activities such as:
·Tournament registration
·International Play
·Youth clinics and camps
·Youth club mentoring programs
Unrestricted Use Funds can be used for any appropriate team expenditure.
Sponsorship Benefits
Some examples would be medical supplies, player travel reimbursement, equipment rental, promotion and advertising along with many other necessary costs we encounter.
As was stated earlier, we believe that an advertiser or sponsor could reach approximately 100,000 players and parents in the United States alone per season.
Your company can be seen by these consumers and promoted by the
Xiled Gaming Company’s Professional Team several ways:
·Major sponsors (hotel, airline and equipment providers) can request that their name and/or logo appears on our website, uniforms, warm-ups and bags
·Advertising and acknowledgments in all publications, brochures, and web sites
·Public Address announcements on Game Days at each venue
·Sampling and sales tables at Games
·Acknowledgment and references in media publications (TV, Radio, Newspapers, etc.)
·Website Banner Advertising-Place your product's banner advertisement will be placed on the front page (limited)
Studies show that children and young adults who participate in organized cyber sports have more confidence, higher self esteem, and are in better mental health. Not only are they healthier and happier, but also their parents are also more involved, promoting a stronger, healthier family dynamic. Surviving is not enough…our kids need to thrive.
I know you would be a leader in your community if you could. You can. As a team sponsor, you will lend your name, your solid reputation and the strength of your company to this international event. You will be showing the community and the entire country that you believe in investing in our nation’s youth, and the importance of our future leaders. Advertising, media, program guides, signs, banners and more will promote your organization, depending on your level of support. Parents, friends, families and spectators will also be encouraged to support those companies who have graciously sponsored this event. Take a moment and review the sponsorship and recognition opportunities, and seize the opportunity for your company to showcase its name and promote its investment in the community. On behalf of amateur sports, our young athletes and online gaming, I encourage you to give generously, and thank you for your support.
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